Burraa: India's First Travel Experiential Platform
Founded and led by Ajay Shanbhag, a graduate from IIT Madras, Burraa is an innovative travel experiential platform that redefines how people explore and book unique experiences. With a robust Android and iOS app and a fully functional website, Burraa serves as a one-stop destination for discovering a wide range of cultural, heritage, archaeological, and festival-based experiences.
Key Features and Offerings:
- Diverse Experience Listings:
Burraa curates an extensive collection of cultural events, heritage walks, archaeological site visits, adventure activities, local festivals, nightlife, and social meetups. This comprehensive approach allows travelers to immerse themselves in authentic experiences and explore the hidden gems of different regions.
- Rapid Growth with a User-Friendly App and Website:
With 1,000+ downloads within just 1.5 months of launch, Burraa's intuitive interface and seamless booking process make it easy for users to discover and book experiences on the go.
- GIS Tagging for Enhanced Exploration:
The Geographical Information System (GIS) tagging feature enables users to find nearby attractions and experiences based on their current location. This feature enhances convenience and ensures travelers make the most of their trips.
- Burraa Coins for Customer Loyalty:
Burraa rewards users with Burraa Coins for every experience booking. These coins can be redeemed on future bookings, creating a rewarding and engaging customer experience while encouraging repeat visits.
- Maintaining Experience Quality:
Burraa prioritizes authenticity and quality, ensuring that each listed experience meets high standards. By working directly with local experience providers, Burraa prevents the dilution of experiences and delivers memorable moments to customers.
- Zero Onboarding Cost for Partners:
Burraa offers free onboarding for experience providers and tourism boards, eliminating financial barriers for partners to join the platform and showcase their unique offerings.
- Burraa Partner App for Real-Time Sales Tracking:
The Burraa Partner App empowers experience providers to track sales, monitor headcount, and analyze revenue generation for each location. This feature allows partners to make data-driven decisions and improve their business performance.
- Advanced Analytics for Performance Insights:
Burraa's integrated analytics system provides valuable insights into customer behavior, experience popularity, and revenue trends. This data-driven approach helps partners enhance their offerings and optimize their business strategies.
- Boosting Local Tourism and Supporting Small Businesses:
By connecting travelers with authentic experiences, Burraa supports local businesses, artisans, and event organizers, contributing to the growth of the tourism ecosystem.
- Seamless User Experience and Support:
Burraa prioritizes customer satisfaction through 24/7 support, flexible booking options, and an easy refund policy, ensuring a smooth and enjoyable experience for travelers.
To become the leading experiential platform in India by bridging the gap between travelers and authentic experiences, supporting local communities, and promoting cultural heritage. With Burraa, travelers can explore the world through meaningful experiences, while partners can grow their businesses and reach a wider audience.
